Today I am going to be talking about the Katy Perry digipak because I think it is a good example of a well put together digipak. As you can see that the consistency of the baby pink colours and blues collaborate throughout the digipak as it represents candy colours. Instantly from the first image we see the artist laying on a cotton candy cloud which the audience instantly get hopefully is a consistent produce of candy images. This shows the artist on a more bubbly and sweet side which many young girls and teenagers can relate to. This also shows that the artist is of pop genre because it is bright and a fun look that many other artists go for in the pop genre whereas rock is more dark images and includes more images of rock instruments
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